Experience

Hands-on experience has been essential for my personal and professional growth, providing me with business skills to be later required to navigate real-world setbacks. Working closely with entrepreneurs has sharpened my ability to decide, strategize, and execute precisely, fostering a deep-rooted sense of responsibility and accountability, key tools essential to manage projects in the long run.

Collaborating with others has helped me develop my patience and understanding, moulding different perspectives into one. You acquire the significance of resilience while managing the changes in business endeavors and cultivating your own professional morals and ethics.

Hands-on participation has encouraged me to pursue innovation and creativity, exploring new solutions and ideas that can result in substantial social, environmental, political, or economic impact. Experience has helped me to create strong networks as I learn how to interact with mentors, potential partners and clients. Responding to shifting settings and market fluctuations has become a second nature, familiarizing myself with pivoting when facing certain situations, transforming me into a more adaptable, confident and capable professional, becoming a well-rounded and competent business leader.

Experience & Leadership

INCA LINES SAC EMPRESA OPERADORA DE CARGO (Full-Time/Paid)
Lima, Peru
Aug 2021 — Dec 2023
- Established a new Marketing Department, developing focused tactics through research and analytics aimed at consumer and brand segmentation while leading intern training sessions.
- Managed document digitization and data processing using Adobe, Excel, Blue Beam and Zoho Inventory, resulting in efficient operations and accurate record-keeping.
- Gained extensive experience in import and export cargo operations, aligning business strategies with financial goals, and contributing to international business development initiatives.
- Polished communication skills, engaging with clients daily, resolving inquiries and improving service quality.
CONSCIENCIA.PE
Lima, Peru
May 2024 — Sep 2024
- Generated innovative strategies to increase sales through promotions.
- Conducted comprehensive market research, understanding target audiences, trends, and consumer needs, providing feedback to improve marketing strategies.
- Managed social/site accounts and implemented marketing plans, creating promotional content for products and events, engaging with customers.
- Collaborated with sales and customer service departments to address challenges and identify opportunities in target markets.
- Directed programs to enhance social media recognition and evaluated market efficiency through interviews and team assessments.
Emerson College Marketing Department
Boston, MA
Aug 2023 — Jan 2024
- Conducted in-depth market research and consumer behaviour analysis
- Identified industry trends and informed data-driven strategies, enhancing the School’s academic positioning.
- Collaborated with other schools’ academic departments, student services, and internal stakeholders
- Gathered valuable marketing insights and materials, driving more effective campaigns.
- Utilized data-driven insights from digital platform engagement and reach metrics to enhance marketing efforts.
- Implemented digital strategies through Illustrator and Adobe to strengthen online presence and student engagement.
ANIMAL WELFARE TODOS AL RESCATE ORG
Lima, Peru
January 2022 – January 2024
- Executed initiatives to protect neglected animals through project and venture planning, fund management, and resource allocation for medical and food needs.
- Engaged in community outreach and awareness campaigns via social media, educating the public on animal suffering and responsible actions.
NAZ CLOTHING BRAND
Lima, Peru
March 2021 – December 2023
- Developed and implemented strategic business plans focused on improving product innovation and profitability.
- Enhanced financial strategies using Excel and QuickBooks
- Enhanced operations and brand efficiency by establishing corporate frameworks and outsourcing to manufacturing vendors.
- Reached financial objectives by improving supplier connections, quality control, and research on demand, sales, and marketing trends.
- Improved operational and strategic skills by adapting to market changes and integrating community support.

American Marketing Association
Boston MA
September 2022 – September 2023
- Participated in an international organization for undergraduate and graduate students who wish to be involved in marketing.
- It allowed me to build a network in the Boston area and learn more about vital Marketing and Communication skills.
Emerson College Marketing and Media Department
Boston, MA
January 2023 – March 2023
- Oversaw the monthly reconciliation of bills, invoices, and expense accounts, ensuring correct and up-to-date records for the magazine's issues and online delivery.
- Managed daily financial due diligence using Excel, ensuring corporate financial health, and provided weekly financial reports with insights to support efficient and transparent management decisions.
Por Un Peru Mejor NGO
Lima, Peru
Apr 2020 — Dec 2020
- Helped students affected by the 2019 pandemic within low socioeconomic levels through academic support, assessing their cognitive skills through supervised homework, targeting skill gaps, and learning challenges through inspiration while boosting self-confidence and minimizing subject-specific anxiety, creating a positive learning environment.
- Monitored learning progress while assessing students' progress throughout tutoring sessions, modifying teaching agendas and focusing on specific areas to meet individual learning needs.
- Scheduled sessions to talk to legal guardians and caregivers to further comment on the student's progress.
Sígueme NGO
Lima, Peru
Jan 2018 — Dec 2020
- Led 5 housebuilding community service expeditions overseeing approximately 130 students per trip, resulting in the construction of more than 100 houses for an urban community, significantly enhancing living circumstances following the earthquakes and Huaycos.
- Facilitated community service tutoring initiatives with education-focused NGOs to educate low-income students during COVID-19 and tutored 5 children to improve their math and reading skills.